Psudo Science To Persuade You!
July 6th 2008 01:32
During my 4th of July celebrating I was able to observe a very interesting sales situation!
As you know a salesmen is supposed to persuade you to "purchase" their product. essentially exchanging money for their goods, in such a way that the outcome is favorable to them, AKA profitable.
Psychology deals a lot with "persuasion". In fact, psychology is about observing behavior so that you can understand and predict behavior, and then ultimately control behavior. Which is why ethics is a very big deal. Pro social and anti social behavioral is the point there.
In the situation that I observed, the sales person was trying to use Applied Kinesiology (AK) to sell the spring water!
Ultimately this comes down the purchaser falling into "magical thinking", the ideomotor effect. If you do not know what AK is, look it up. You will soon see that it is a known pseudoscience. Still though it will show a little of what is inside of a persons mind, what they believe, possibly. Check out the observer-expectancy effect, this was at the heart of the HR management Hawthorn Studies. If you don't know what that is, look it up!
One of my friends tried to sell me on the idea of AK, he even lent me a book on it. When it turned out that the author of the book got his PhD from a degree mill, well, AK was never brought up again from him. But still he made decision based on this magical thinking. I believe that the author also had an MD, maybe a malpractice suit is in his future. I do not remember the name of the actual book though, or the author. Just do your research into a persons credentials before believing what you read! I am not going to debate the actual validity of AK here. That is for the MDs to do.
Other things like this, but more "every day", are simple commercials. Look at the Captain Morgan ads. Look at Coke or Peps, and current deodorant ads! The idea is, if you buy this item you will be sexy, strong , popular, etc...
This may have been the book and the author I was thinking of. David R. Hawkins,Power vs. Force: The Hidden Determinants of Human Behavior. So his PhD is from Columbia Pacific University, an unaccredited diploma mill (shut down by court order). BUT his B.S. is from Marquette University and M.D. is from the Medical College of Wisconsin.
Buying a diploma from a degree mill is true intellectual dishonesty.
As you know a salesmen is supposed to persuade you to "purchase" their product. essentially exchanging money for their goods, in such a way that the outcome is favorable to them, AKA profitable.
Psychology deals a lot with "persuasion". In fact, psychology is about observing behavior so that you can understand and predict behavior, and then ultimately control behavior. Which is why ethics is a very big deal. Pro social and anti social behavioral is the point there.
In the situation that I observed, the sales person was trying to use Applied Kinesiology (AK) to sell the spring water!
Ultimately this comes down the purchaser falling into "magical thinking", the ideomotor effect. If you do not know what AK is, look it up. You will soon see that it is a known pseudoscience. Still though it will show a little of what is inside of a persons mind, what they believe, possibly. Check out the observer-expectancy effect, this was at the heart of the HR management Hawthorn Studies. If you don't know what that is, look it up!
One of my friends tried to sell me on the idea of AK, he even lent me a book on it. When it turned out that the author of the book got his PhD from a degree mill, well, AK was never brought up again from him. But still he made decision based on this magical thinking. I believe that the author also had an MD, maybe a malpractice suit is in his future. I do not remember the name of the actual book though, or the author. Just do your research into a persons credentials before believing what you read! I am not going to debate the actual validity of AK here. That is for the MDs to do.
Other things like this, but more "every day", are simple commercials. Look at the Captain Morgan ads. Look at Coke or Peps, and current deodorant ads! The idea is, if you buy this item you will be sexy, strong , popular, etc...
This may have been the book and the author I was thinking of. David R. Hawkins,Power vs. Force: The Hidden Determinants of Human Behavior. So his PhD is from Columbia Pacific University, an unaccredited diploma mill (shut down by court order). BUT his B.S. is from Marquette University and M.D. is from the Medical College of Wisconsin.
David R. Hawkins
Buying a diploma from a degree mill is true intellectual dishonesty.
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Comment by Damo
For the Sake of Argument
My Apologetics
Yet having been on plenty of corporate love-ins I get the feeling that pseudo science and pseudo psychology comes from a desire for manages to have god like power over their staff. They are looking for a psychological magic wand to wave and presto we have obedient servants for life.
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